Green Investment

Gunter Pauli, Entrepreneur, Founder ZERI, Systems Thinker

Gunter Pauli is a man on a mission — a serial entrepreneur, innovator and author of The Blue Economy, who is leading the ZERI Foundation, an open source research and experimentation network with a team of eminent scientists and design thinkers all over the world. Their mission? To prove 100 manufacturing innovations with viable business models that could generate 100 million jobs in 10 years, all with zero waste impact on the environment.  A tough mission indeed, but one well worth taking on.

Each innovation is inspired by science and draw on biomimetics and the laws of physics.  They are summarized on the ZERI website and distributed around the world in partnership with UNEP (United Nations Environment Programme) , UNIDO ( United Nations Industrial Development Corporation), and The Club of Rome. Right now, Gunter and his team are focussed on designing battery-less devices to tackle the growing problem of Lithium batteries – a toxic by-product of our increasingly digital lives and a dangerous consequence of a lack of systems-thinking in the design of products.

Gunter Pauli was born in Antwerp and graduated in Economics before completing an MBA at INSEAD in France. His multifarious entrepreneurial activities span business, culture, science, politics and the environment. Under his leadership, a small European company pioneered the first ecological factory, the construction of which was completed in 1993. He founded and directs the “Zero Emissions Research Initiative” of the United Nations University in Tokyo, redesigning manufacturing processes into non-polluting clusters of industries. He laid the basis for the design of the first zero emissions industrial park in Chattanooga, Tennessee, USA.

Here’s Gunter speaking at the Amplify Festival 2011. Ian Dunlop from ASPO Australia was formative in this presentation, as he and Gunter are both members of The Club of Rome.

Gunter Pauli – Amplify Festival 2011 — Part 1

Gunter Pauli – Amplify Festival 2011 — Part 2

Gunter Pauli – Amplify Festival 2011 — Part 3

Gunter Pauli – Amplify Festival 2011 — Part 4

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